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Marshall McLuhan

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  I find Marshall McLuhan's idea of valuing medium over content interesting. I suppose I am conditioned to respond differently to a message depending on the context. It's a very different experience having an in-person conversation vs reading a text message, or watching an advertisement vs a YouTube video. However, I think part of that is different mediums inherently have differing content/stimuli. Over half of communication is non-verbal, so stripping that away from any medium obviously restricts how effectively it can carry a message. Most of what is verbal is communicated through things such as tone or inflection, which also get stripped away depending on the medium. Semantics aside, there are many other differences in various forms of media that change how I engage with them. In social media settings, I can easily observe and respond to creators in a way I can't towards more commercial media settings. In a text-based medium, I can stop and think through my words more ca...
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Video Project Analysis

 I think the consensus on the previous final assignment was both straightforward and accurate: it lacked any creative expression. While I will say there's a benefit to an assignment that's straightforward and clear on how to be executed, I don't think anyone would really learn anything from doing it due to its cookie cutter nature. Essentially, everything would've been spoon-fed to us -- the messages for the video, the intro and outro, the structure and content of the video. There's very little opportunity to do anything fun or creative with such a constrained assignment, and yet creativity is basically the cornerstone of creating media. Beyond that, it's a rather dull assignment to begin with. There's no real visual flair to it, just a bunch of reading about random statistics. Maybe when the original came out, it was more 'cutting edge' of a topic, but these days my response is more of "yeah, I get it already". I think giving more agency o...
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Sherry Turkle

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To put it bluntly, I disagree with the spirit of Shelly Turkle's argument. I won't deny that there's merit in looking upon the past and seeing what has been lost to us. Change is inevitable -- it brings many boons with it, but also tends to lose things along the way. That being said, since time immemorial, people have feared change. They view it as cultural devastation, and they blame religious doubt, rock n' roll, or whatever modern media outlets have decided to pin on millennial for all of society's perceived new evils. And yet, when I look around, we all seem to be doing just fine. Maybe I'm being a little cynical here. Or, just a tad defensive. After all, it'd probably wouldn't be a stretch to say online connections have saved my life. They've given me an outlet to find countless friends -- people I can really connect to, who actually share the same interests and passions as me, and who I feel I can genuinely rely upon. Somewhere past elementary ...
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